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DevForum23 days ago

Highly Engaged Player Threshold Drops to 250

Summary

Roblox has halved the Highly Engaged Player threshold from 500 to 250 to make the Roblox Kids and Select audiences more accessible for creators. This is the third eligibility change in two months aimed at lowering the barrier to entry for high-quality games.

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Community reactions

DevForum
Neutral0 eng

Whats good Matt, can I get a refund I was pumping out ads til 500 and I wasted a good amount for this just to be less competitive.

DevForum
Neutral0 eng

This is still too high but it is a start. But its very hard to get highly engaged players especially as a small developer and for those who can’t afford to advertise their game

DevForum
Neutral0 eng

Alpeeen: but its still 16+ It has to go through the professional expedited reviewing process

X
Neutral254 eng

Unlocking Roblox Kids and Select audiences just became much more accessible for game creators. Starting today, the Highly Engaged Player threshold has been cut in half from 500 to 250. Visit the Audience Reach tab to view your game's current status. https://t.co/ji9Mv8AIwP

X
Neutral1 eng

🔗 Link: https://t.co/ELjIKKif7g

X
Neutral0 eng

Roblox just lowered the Highly Engaged Player requirement for Kids & Select from 500 > 250. This is the third relaxation in two months. Still not easy but it’s a real improvement for smaller developers. Source: https://t.co/LFKRMjPv0g

DevForum
Neutral0 eng

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DevForum
Neutral0 eng

Awesome! Are there any future plans on lowering the expedited review fee?

DevForum
Neutral0 eng

Why isn’t the expedited review fee being reduced as well? 50k would be much more reasonable to match the reduction from 500 → 250 highly engaged users.

DevForum
Neutral0 eng

Great! But reduce. The. Fee. This is just hurting us.

DevForum
Neutral0 eng

This is good news but are there any plans for it to drop further in the future because 250 still seems unreasonably high? I wouldn’t complain if criteria for a “highly engaged player” became more generous so it is easier to reach.

DevForum
Neutral0 eng

Imo you guys should reconsider what a “highly engaged player” is because right now it’s… a dumpster fire. But sure, whatever. Not a bad update.

DevForum
Neutral0 eng

Lower it to 100 and deal 250 is still alot and 10x more than the maintenance amount (25 HEU)

DevForum
Neutral0 eng

This is much better! But are there any plans to reduce the 100k robux fee?

DevForum
Neutral0 eng

RbxRocketMan: Starting today, the Highly Engaged Player threshold has been cut in half from 500 to 250, opening the door for even more of your games. This is great to hear! Rockerite: Why isn’t the expedited review fee being reduced as well? 50k would be much more reasonable to match the reduction f

DevForum
Neutral0 eng

only to 250? Not just completely to 100? It’s not enough… “Highly Engaged Player Threshold” is a complete disaster.

DevForum
Neutral0 eng

Yo thanks, my game was already at 500+ but reducing to 250+ gives more games to unlock kids and select.

DevForum
Neutral0 eng

My game reaches the requirement but its still 16+. Edit: Redid questionnaire its good now.

DevForum
Neutral0 eng

Good, still too high, but good!

DevForum
Neutral0 eng

@RbxRocketMan My understanding of this requirement existing was to limit the amount of bad actors who make games that are inappropriate. Is there an internal metric that can be shared on effectiveness? Neither Roblox nor creators want restrictions because it constrains creator output and causes frus

DevForum
Neutral0 eng

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DevForum
Neutral0 eng

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DevForum
Neutral0 eng

i think its because that malicious creators could mimic an engaged player with bots. it would ruin the entire purpose of this update

DevForum
Neutral0 eng

@stlwildcard You have to understand not many developers have the necessary monetary value to spit out ads to have a chance at 500 highly engaged players.